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How to Sell and Manage 
in Tough Times and Tough Markets

One out of four companies fail in tough times. Another seventy percent survive. Five percent actually thrive in tough times. It is your choice how you want to fare in tough times. How to Sell and Manage in Tough Times and Tough Markets™ is a one-day seminar designed to teach salespeople and their managers how to thrive in tough times. Half the battle is in your mind, and the other half is on the streets. You will want your folks to hear this inspirational and educational message.

Topics Covered in This Program:

  • Six signals of tough times;

  • How to avoid the three biggest mistakes salespeople make in tough times;

  • Seven things buyers worry about in tough times;

  • Six characteristics of salespeople who excel in tough times;

  • Positive Mental Programming—you have a choice for the way you view life;

  • How to stay focused in tough times;

  • Mind food—great thoughts for developing a tough times attitude;

  • Six behind-the-scenes strategies for selling in tough times;

  • Twenty face-to-face strategies for selling in tough times;

  • Thirty-eight ways to hold the line on prices and persist when buyers resist your prices;

  • How to negotiate better deals;

  • How to avoid the three biggest mistakes that managers make in tough times;

  • Eighteen things you must do as a manager in tough times;

  • Coaching salespeople in tough times.

The Bottom Line:

  • Your salespeople will learn how to think more positively in tough times.

  • Your managers will learn how to manage more effectively in tough times.

  • Your company will thrive in tough times.

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