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ARE YOU A TOUGH TIMER? (Number two in our Tough Times series) By Tom Reilly, author of How To Sell and Manage in Tough Times and Tough Markets (Motivation Press) Have you ever noticed that some people confront tough times head-on and continue to pursue their goals? They won't quit. Quitting is not an option for them. They get up every morning, lick their wounds, dress for battle, and fight the good fight. These tough timers share common denominators that serve as a benchmark for the rest of us. Winston Churchill said, "Courage is the first of human qualities because it is the quality which guarantees all other qualities." Everything else emanates from your willingness to face adversity head-on. Someone once defined courage as "fear that has said its prayers." Ernest Hemmingway defined courage as "grace under pressure." When tough timers face adversity, they limit the reach and the scope of the problem. They do not generalize the event so that it consumes their entire lives. They focus on the immediate impact area of the adversity. Imagine the impact of letting adversity run amuck in your mind. The problem rages, as an out-of-control forest fire, leaving thousands of acres of mental ashes. You cannot focus on the solution because the problem is far reaching. Compartmentalizing the adversity helps tough timers focus narrowly on a workable solution Tough timers view adversity from a position of control. They understand life in terms of things they control and things they cannot control. This paradoxical blend of seizing and yielding builds their confidence for dealing with tough times. They view tough circumstances and ask themselves, "What can I control in this situation?" They may discover that the only thing they can control is their own reaction to the situation. Tough timers feel responsible for taking action regardless of the cause of the adversity or whose problem it is. In a street-smart way, they feel they can make a difference with their input. This is not a neurotic feeling of unbridled accountability for all of the misery in the world. I'm referring to someone who confronts adversity head-on and says to himself or herself, "I can do something about this." They would rather fix the problem than fix the blame. They prefer to take action instead of taking cover. Tough timers persist until they win. They know nothing great was ever accomplished by a quitter. They know, at a gut-level, there is a time limit on tough times. Every downturn in our economy was followed by a period of expansion. Every missed sale is followed by a sale that you make at some point. Knowing that misery will not last fuels tough timers with the hope they need to get up another day and fight the battle. Tough timers are positive thinkers, but their optimism cuts deeper than happy thoughts. They draw from a wellspring of confidence and hope. Because of their sense of control and creativity, tough timers look at the future through the eyes of an optimist. This is a bone-deep belief in their right and ability to live a positive life. This belief gains traction in positive behaviors. They behave as they believe, and their behavior reinforces their positive beliefs. |
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